The company wrote on Twitter that no matter what Bitcoin is and how it works, customers should get good chicken at any time. The company has also been tweeting various cryptocurrency memes such as "Another big rise in Bitcoin..." Seems the Far North contingent of the Colonel's original recipe restaurants are now offering The Bitcoin Bucke LTO. But the chain points out that, in fact, KFC Canada itself is really not sure what bitcoins are.
Time to get yourself some of that finger lickin' good food, Canada!
That said, you can't exactly walk into a KFC location in Canada and pay with crypto at the cash register. Those requesting delivery will have a have a special bitcoin-themed bucket with the bitcoin value embedded onto the container.
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Instead, the company is accepting Bitcoin via BitPay as one of the options through an online check-out page.
The Canadian branch of the global fried chicken QSR yesterday posted that it's now offering a bucket of its prized fried poultry for the bitcoin equivalent of about $20. According to the check-out process on KFC's website, Bitcoin Bucket will be delivered directly to the customer's address including shipping fee and taxes of $7.60, which makes it 27 Canadian dollars in total. Moreover, the price carries a $5 fee.
The adoption and integration of blockchain technology by fast food chains like KFC and McDonald's will drastically increase the awareness of millennials in bitcoin and cryptocurrencies, which have evolved into a major asset class.
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The marketing ploy was accompanied by a Facebook live video featuring bitcoin prices and bitcoin-themed jokes, such as "Trade your digital tender for chocken tenders", "It's the $20 bucket, but more futuristic and a little confusing", "Bitcoin is down".
Response to social media was controversy.
According to the data from CoinMarketCap, now Bitcoin price makes up $13637.
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