Next month Sainsbury's will introduce packaging that allows consumers to put chicken pieces directly into a frying pan without having to touch them.
She said that in one focus group, a woman said she had "sprayed her chicken with Dettol first before cooking it" because she was so anxious about contamination from bacteria in the uncooked meat.
Katherine Hall, product development manager for meat, fish and poultry at Sainsbury's, said: "Customers, particularly younger ones, are quite scared of touching raw meat".
Co-accused of Unnao rape case Shashi out on bail
In a major revelation, Chander Prakash on Saturday said that they attended the rally on the orders of state BJP chief. Expressing displeasure over the induction of Bidar South MLA and businessman Ashok Kheny into the Congress, Mr.
Sainsbury's has announced it is launching "no touch" chicken products in May, so people who hate handling raw meat can avert the process entirely. The FSA states that cooking will kill any bacteria present, including food poisoning bug campylobacter, whereas washing chicken can spread germs by splashing.
'These bags allow people, especially those who are time-poor, to just "rip and tip" the meat straight into the frying pan without touching it'.
Ruth Mason of the National Farmers' Union told The Telegraph that it's "disconcerting that shoppers are so removed from their food" and while the meat industry faces pressure from the increased number of consumers adopting vegetarian or vegan diets, there have been increasingly strong sales of chickens that can be bought and roasted in a bag.
Sikhs to celebrate 'Vaisakhi' from Friday in Hyderabad
Indore: To celebrate Baisakhi , Sikh community gathered at Khalsa College for morning "kirtan" on Saturday. The procession featured decorated floats and Sikhs in traditional dress.
A recent report from market research firm Mintel found 37% of millennials - those born after 1980 - said they preferred not to handle raw meat when cooking, compared with 27% of the wider population.
The chicken-in-a-pouch range - that includes pre-sliced marinated meat - will go on sale on May 3.
Scottish marathon runner out of hospital after collapsing at Commonwealth Games
He was going for his first major title, having finished fourth in the World Championships past year . Hawkins was discharged on Monday, after spending the night at Gold Coast University Hospital.